Creative director · Designer · Social strategist · Austin, TX
Hire thecreative.
I'm a creative director and social strategist with a communication design degree, 12+ years across agency, in-house, and founder roles, and a creator's sense of what makes people stop scrolling.
Services
What I do
Selected projects
The work
Head of Creative & Social for a 13-location Central Texas retailer: social, email, web, in-store marketing, and events.
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- Creative Direction · Social · Email · Shopify
Co-founded and grew an LGBTQIA+ apparel brand: a 75K+ community, nearly $1.5M in online sales, and a spot in Target's 2023 Pride Collection.
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- Brand Management · Apparel Design · Social
Freelance content and social strategy for consumer brands, including concept, scripting, filming, editing, and delivery.
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- Content Strategy · Video Production · Social
Ran social across North American brand channels, growing their audience over 10% while maintaining a 5% engagement rate.
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- Social Strategy · Graphic Design · Reporting
Creator-led social for a fintech startup, including the Creator Lab: a UGC program that recruited and managed emerging creators.
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- Creator Partnerships · UGC · TikTok
Brand and website for a boutique renovation business.
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- Brand · Web · Social
In-house graphic designer for an Austin-based healthcare marketing agency.
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- Creative Design · Marketing · Landing Pages
Freelance logos, branding, posters, print ads, and web pages for start-ups, agencies, artists, restaurants, and more.
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- Logos · Branding · Print · Web Design
Illustration and graphic art: posters, apparel graphics, tattoo designs, pet portraits, and personal pieces.
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- Illustration · Apparel Graphics · Posters